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YOU WILL LEARN HOW

  • 2018 will deliver nearly $1 trillion in US B2B eCommerce transactions.
  • Only 40% of manufacturers have eCommerce experiences capable of taking direct advantage of this.
  • B2B Buyer behavior is changing, and demand for self-service content and commerce is increasing.
  • To act on these shifts for greater revenue and improved customer experience via four key areas of focus: Customers, Sales Channels, Operations, and Employees.
Commerce for Manufacturers

REMAIN YOUR CUSTOMERS’ PREFERRED CHOICE

 

SMITH’s Guide to Commerce for Manufacturers explores key trends, best practices, and better outcomes for manufacturers who face increasing buyer demand for better digital services, and disruption across complex distribution channels. Four key areas of action are highlighted:

CUSTOMERS

CUSTOMERS

OPERATIONS

OPERATIONS

EMPLOYEES

EMPLOYEES

SALES CHANNELS

SALES CHANNELS

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